‘Or what should a man give in exchange for his life?'

At what price, asks Jesus, will you value a man's eternal future? If a man gains the whole world and loses true life he has made a bad bargain. So having the chance of life, how great is the price he should be willing to pay to obtain it? The Psalmist says, ‘the redemption of their soul is costly' (Psalms 49:8). What sacrifice then would be sufficient? The answer is that it is beyond price and therefore worth any sacrifice. And hearing Him they must determine whether they will pay that price by responding to the Kingly Rule of God.

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